In the shore towns of Ventnor, Margate, and Longport, New Jersey, buying or selling a home is rarely a small decision. Prices move, inventory shifts, and for many families the property in question is the biggest purchase they will ever make. Anthony Marotta has built his career on making that process clearer. Based in Atlantic County, Anthony leads a team of real estate professionals who specialize in luxury new construction, while also working closely with first-time homebuyers across the region. His path into sales was not typical. Before he ever listed a home, he ran a successful real estate development company, which gave him a deep background in land use and development that still shapes how he advises clients today. That experience shows up in the way he talks about the work. There is little sales language and a lot of plain explanation. His team’s model is simple, and he repeats it often. “Information is knowledge and knowledge is Power,” he says, and the point behind it is that his clients should understand the market well enough to make empowered, informed decisions on their own terms, with his team there to guide each step.
From Development to Sales
Anthony’s interest in real estate goes back a long way. He built and ran a development company for many years, and when the economy flatlined in 2008 and 2009, his passion for the industry did not fade. It simply changed direction. He moved into the sales side of the business and stayed there. “Stay with what you know,” he explains, and that is exactly what he did. The development background gives him a practical understanding of construction and valuation that most agents never get the chance to build, and it remains central to how his team serves the towns of Atlantic County.
Solving Real Problems for Buyers and Sellers
Anthony is direct about what his clients are up against in the current market. For buyers, the challenge is finding the right property at the correct market price point. His team overcomes that by knowing local valuations closely and by sharing off-market opportunities that buyers would not otherwise see. For sellers, the work is about setting the right valuation and, just as importantly, matching the property with the right buyer. It is not uncommon for his team to connect a buyer and seller either off-market or for a property that is currently listed, which speaks to how well they know the people and homes in their area.
Practical Advice, Not Pressure
Ask Anthony for advice, and the answers are grounded. He encourages clients to take the time to absorb the information his team shares so they truly understand current market conditions before they buy or sell. For families, he suggests something almost like homework. Each person creates a list of priorities for the home they want, then the family compares lists and agrees on three or four shared priorities. If a home checks three out of four, they have likely found the right one. It is a simple method, and it reflects how he works. He is also honest about lessons learned the hard way, admitting that when he first entered the industry, he did not yet understand that “listings are God’s gift to real estate professionals.”
Ethics First, Then Innovation
Anthony’s team puts morals and ethics at the front of everything, focusing on what is best for the client rather than what is best for the business. That reputation, along with the relationships they keep with existing clients, is something he counts among his proudest achievements. He has been featured in Top Agent Magazine and has received multiple Circle of Excellence Awards. The team also brings useful tools to the table, including a virtual 3D walkthrough with a virtually staged tour for new construction homes, which lets buyers walk through a home that has not even been built yet.
The Next Generation
For all the awards and recognition, Anthony is quick to name a different achievement as his greatest. His son Michael and Michael’s continued success top the list. Michael grew up around the business, visiting construction sites and the offices of architects and engineers with his father from the age of five, so joining the team in 2020 was a natural fit. Today, many of Anthony’s longtime clients and friends have their own children working directly with Michael, which says as much about trust as any award could. What comes next is more of the same, done well. Anthony plans to keep working alongside Michael, helping the next generation carry the profession forward with the same steady, informed, client-first approach that built his reputation.
